What Would you do if you were Running R&D at a Big Pharma?

Source: PharmaManufacturing.com

Aug 06, 2013

Forbes.com

The Pharma R&D model is certainly suffering. But it’s a lot easier to diagnose this disease than it is to prescribe a medicine. 

So what would you do if you were running R&D for a multi-billion dollar pharmaceutical company? What specific advice would you give? Bruce Booth, Forbes magazine contributor, gives his thoughts. Read more
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