The global counterfeit drug market is worth $75 billion.
As counterfeiting concerns rise, solutions that track and trace a product through the entire supply chain have become increasingly vital.
PMMI, The Association for Packaging and Processing Technologies, examined this trend in depth by interviewing 75 brand manufacturers, industry experts and technology suppliers.
For highlights of PMMI’s soon to be released Brand Protection and Product Traceability Market Research Report, download the latest infographic here.