Medical Devices More Popular Than Pharma in Ipsos’ Latest IRep Opinion Poll

Respondents to Ipsos' Public Affair's latest iRep reputation poll (conducted biannually)described pharma as "making a profit at the expense of the consumer."  32% rated it unfavorably, 35% favorably and the rest, neither way.  Medical devices fared much better, with a 48% favorable rating.  To read the report's executive summary, complete with pie charts, click here.
April 11, 2007
Respondents to Ipsos' Public Affair's latest iRep reputation poll (conducted biannually)described pharma as "making a profit at the expense of the consumer."  32% rated it unfavorably, 35% favorably and the rest, neither way.  Medical devices fared much better, with a 48% favorable rating.  To read the report's executive summary, complete with pie charts, click here.

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