Microsoft Recognizes Most Innovative Pharma Clients

Today, at the DIA conference, Microsoft announced the 2007 Pharma and Life Sciences Innovation award winners: Sales and marketing: H. Lundbeck AB, Helsingborg, Sweden, for innovation in CRM. Manufacturing and supply chain: PharmaZell GmbH, Rosenheimer, Germany, for use of ERP. R&D: Pfizer Global R&D, New London, Conn., for a new Enterprise Project Management Solution Discovery and product innovation: BASF Plant Science GmbH, Limburgerhof, Germany for a new collaborative research solution involving text mining, knowledge management and semantic data integration. For more on each project (the information isn't up there right now but will be later today), click here.