WEBINAR

Smart Manufacturing for New Modalities: Rapid, Robust, and Personalized

Join us for a high-impact roundtable where industry leaders explore how digital transformation is revolutionizing the manufacturing of new modalities—unlocking the full potential of personalized, scalable, and rapidly delivered therapies.
October 21, 2025
6:00 PM UTC
1 hour

October 21, 2025 

2:00 PM ET / 1:00 PM CT / 11:00 AM PT / 7:00 PM GMT

Duration: 1 hour 

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Summary

New modalities such as mRNA therapies, cell and gene therapies, and personalized vaccines are fundamentally transforming drug manufacturing and healthcare delivery. Digital solutions are now critical success factors and strategic enablers not only in scaling up production but also in enabling smooth technology transfer from R&D to commercial manufacturing. It has been emphasized for many years to incorporate manufacturability, scalability, and digital integration early in development to streamline operations and reduce costly late-stage adjustments. As batch sizes decrease documentation, compliance, and process control requirements increase substantially, underscoring the need for robust digital infrastructures. 

Today, the manufacturing of new modalities faces significant challenges because, given the inherently small-scale and highly personalized nature of cell therapies, much of the production utilizes equipment originally designed for research or pilot-scale use rather than industrial-scale operations resulting in limited interoperability and fragmented data across disconnected IT systems, which complicates automation and process harmonization. Patient-specific biological variability requires rapid communication, close collaboration, and agile responses from manufacturing teams to effectively adjust processes in real time, ensuring consistent product quality and optimal patient outcomes. Batch release often represents a critical bottleneck, with manual handoffs and extensive documentation prolonging timelines and impacting patient access. The industry’s shift towards patient-centric medicine calls for solutions that harmonize traditional personalized care values with modern digital transparency. Scale-out production models demand standardized human processes supplemented with comprehensive digital oversight to ensure first-time-right manufacturing. Digital platforms that provide a robust backbone for transparency, compliance, and real-time decision-making are essential to enable both rapid-response and personalized therapies to reach patients safely and efficiently. 

Digital transformation in pharma’s new modalities is no longer optional—it is the foundation for realizing the promise of truly personalized, rapidly delivered therapies. This roundtable is your opportunity to connect with industry leaders, challenge assumptions, and co-create the strategic roadmap for digital innovation that will define tomorrow’s healthcare landscape.

Speakers

Zen-Zen Yen

Pharma Industry Principle

Eschbach

Zen-Zen is a pharmaceutical manufacturing expert and digital transformation leader with a decade of experience driving business process improvement in the life sciences industry. Currently serving as Industry Principal Pharma at eschbach, Zen-Zen partners with leading pharmaceutical manufacturers to eliminate information silos, enhance team collaboration, and enable real-time, compliant, and data-driven decision-making on the production floor. Before joining eschbach, Zen-Zen spent nearly 10 years at Bayer AG, where she held several leadership roles, including Head of Engineering and Head of Maintenance Operations at the Supply Center Grenzach. Her work focused on strategic leadership, GMP compliance, and technical operations, consistently delivering improvements in productivity and team performance. Earlier in her career, Zen-Zen served as a Venture Manager and completed Bayer’s prestigious International Future Leadership Program, gaining global experience in industrial automation and biotech R&D through assignments in Argentina and the United States. With a strong foundation in engineering, a global mindset, and a passion for innovation, Zen-Zen continues to champion digital solutions that empower pharmaceutical teams to overcome daily challenges and deliver better outcomes.

Erim Sezer

Director, Data Enablement & Digitalization at Manufacturing Enablement Platform 

Bayer

Erim Sezer is a dynamic IT and engineering leader with over 10 years of experience driving digital transformation across pharmaceutical, automotive, and manufacturing industries. He excels in data science, cloud technologies, automation, and advanced analytics, delivering scalable, cost-effective solutions that align with business goals. Erim has a strong track record in program and project management, leading cross-functional teams to implement innovative, data-driven architectures. His expertise spans system implementation, digitalization, and cloud enablement, with a focus on optimizing operations and unlocking measurable value. Currently Director of Data Enablement & Digitalization, he continues to champion impactful technology strategies in hybrid global environments.

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