The following has been reprinted by permission of Authentication News, published by Reconnaissance International. For more information and subscription details, visit www.authenticationnews.info. Working partnerships between companies with complementary skills and capabilities will be a theme of Reconnaissances Authentication Connections Forum this March in Tampa.)By Ed Dietrich, Director, Americas, Reconnaissance International. Ltd.The project was commissioned by one of the worlds top 20 pharmaceutical companies and a leader in authentication since the late 1990s (the company declined to be mentioned for this article). Originally using holograms, as well as covert technologies, and today using color-shifting inks and multiple covert elements in their labels and packaging, this is a sophisticated customer who benefits from the experience of having developed and implemented successive generations of authentication solutions.Extending authentication strategyIn November 2004, in another extension of its authentication strategy, the company announced an initiative to use RFID tags intended to enable wholesalers and pharmacies to authenticate one of its top drugs sold in the U.S. This project is intended to support FDA efforts to promote the development of standards and processes in preparation for RFIDs broader use across the pharmaceutical industry. In announcing this pilot project, the company said that it planned to begin shipping RFID tagged product by the end of 2005. With barely a year to reach its goal of shipping product tagged with RFID, the company sourced three companies, each bringing a different piece of what it needed, together:
- TAGSYS for the RFID tags and readers;
- SYSTECH for RFID middleware;
- SupplyScape for electronic pedigree software.