Big consulting groups like to publish big reports on big topics, to establish their authority and expertise, and of course to impress potential clients with how smart and visionary they are. The glossy PDFs have big titles, and are punctuated by bold statements about industry transformations.
After carefully following the 2008 campaign, I am finally getting what is meant by "Small Town Values." Apparently, they include homophobia, xenophobia, and lots and lots of guns. It appears that killing and eating a moose is more important for a VP candidate than knowing where a country sits.